Radio & television commercial
Book, Albert C.
Radio & television commercial Albert C. Book, Norman D. Cary, Stanley I. Tannenbaum. - 2nd ed. - Chicago, Ill. Crain Books c1984. - v, 222 p. ill. 28 cm.
Bibliography: p. 221-222.
0872510956 (pbk.)
84045231
Broadcast advertising--United States.
Television advertising--United States.
Radio advertising--United States.
HF6146.B74 / B66 1984
659.14/0973
Radio & television commercial Albert C. Book, Norman D. Cary, Stanley I. Tannenbaum. - 2nd ed. - Chicago, Ill. Crain Books c1984. - v, 222 p. ill. 28 cm.
Bibliography: p. 221-222.
0872510956 (pbk.)
84045231
Broadcast advertising--United States.
Television advertising--United States.
Radio advertising--United States.
HF6146.B74 / B66 1984
659.14/0973