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Using communication theory

Windahl, Swen

Using communication theory an introduction to planned communication Sven Windahl and Benno H. Signitzer, with Jean T. Olson. - London Newbury Park, Calif. Sage Publications 1992. - 248 p. ill. 25 cm.

Includes bibliographical references (p. [223]-242) and index.

ISBN: 0803984308

Subjects--Topical Terms:
Communication planning.
Mass media--Planning.

Subjects--Index Terms: Communication

Dewey Class. No.: 302.2

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