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Introducing mass communication

Gamble, Michael.

Introducing mass communication Michael W. Gamble, Teri Kwal Gamble. - New York McGraw-Hill c1986. - xv, 448 p. ill. - McGraw-Hill series in mass communication .

920518

Includes bibliographies and index.

ISBN:

LCCN: 85012755

Subjects--Topical Terms:
Mass media

LC Class. No.: P90 / .G298 1986

Dewey Class. No.: 001.51

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