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Marketing channel management

Hardy, Kenneth G.

Marketing channel management strategic planning and tactics Kenneth G. Hardy, Allan J. Magrath. - Glenview, IL Scott, Foresman c1988. - 724 p. ill. 24 cm.

Includes bibliographies and indexes.

ISBN: 0673182959 30.95

LCCN: 87012742

Subjects--Topical Terms:
Marketing channels--Management.

LC Class. No.: HF5415 / .H299 1988

Dewey Class. No.: 658.8/4

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