The psychology of consumer behavior
Markin, Rom J.
The psychology of consumer behavior [by] Rom J. Markin. - Englewood Cliffs, N.J. Prentice-Hall [1969] - xiii, 258 p. illus.
Bibliographical footnotes.
Motivation research Marketing
Consumer behavior
The psychology of consumer behavior [by] Rom J. Markin. - Englewood Cliffs, N.J. Prentice-Hall [1969] - xiii, 258 p. illus.
Bibliographical footnotes.
Motivation research Marketing
Consumer behavior