Marketing public transit

Marketing public transit a strategic approach Christopher H. Lovelock ... [et al.]. - New York Praeger 1987. - x, 228 p. ill. 24 cm. - Praeger series in public and nonprofit sector marketing .

920316

Includes bibliographies and index.

0275924998 (alk. paper) 38.85

87011583


Local transit--Marketing.--United States

HE4456 / .M37 1987

388.4/068/8
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