Marketing research
Uhl, Kenneth P.
Marketing research information systems and decision making [by] Kenneth P. Uhl [and] Bertram Schoner. - New York Wiley [1968, c1969] - xv, 538 p. illus. 24 cm. - The Wiley marketing series .
Includes bibliographies.
0471895504
68008109
Marketing research
HF5415.2 / .U38
658.83
Marketing research information systems and decision making [by] Kenneth P. Uhl [and] Bertram Schoner. - New York Wiley [1968, c1969] - xv, 538 p. illus. 24 cm. - The Wiley marketing series .
Includes bibliographies.
0471895504
68008109
Marketing research
HF5415.2 / .U38
658.83