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Consumer behavior

Robertson, Thomas S.

Consumer behavior Thomas S. Robertson, Joan Zielinski, Scott Ward. - Glenview, Ill. Scott, Foresman c1984. - xv, 640 p. ill. (some col.) 24 cm. - Scott, Foresman series in marketing .

Includes bibliographies and indexes.

ISBN: 0673158411

LCCN: 83020423 //r88

Subjects--Topical Terms:
Consumer behavior
Motivation research Marketing

LC Class. No.: HF5415.3 / .R57 1984

Dewey Class. No.: 658.8/342

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