APA

Buzzell R. D., Cox D. F., Brown R. V. & Harvard University. (1969). Marketing research and information systems: text and cases. New York: McGraw-Hill.

Chicago

Buzzell Robert D, Cox Donald F, Brown Rex V and Harvard University. 1969. Marketing research and information systems: text and cases. New York: McGraw-Hill.

Harvard

Buzzell R. D., Cox D. F., Brown R. V. and Harvard University. (1969). Marketing research and information systems: text and cases. New York: McGraw-Hill.

MLA

Buzzell Robert D, Cox Donald F, Brown Rex V and Harvard University. Marketing research and information systems: text and cases. New York: McGraw-Hill. 1969.