Modern marketing strategy.
Bursk, Edward Collins
Modern marketing strategy. Edited by Edward C. Bursk [and] John F. Chapman. - Cambridge Harvard University Press 1964. - xix, 360 p. illus. 24 cm. - The Business administrator .
Bibliographical footnotes.
64016061
Marketing--Addresses, essays, lectures.
HF5415 / .B774
658.8082
Modern marketing strategy. Edited by Edward C. Bursk [and] John F. Chapman. - Cambridge Harvard University Press 1964. - xix, 360 p. illus. 24 cm. - The Business administrator .
Bibliographical footnotes.
64016061
Marketing--Addresses, essays, lectures.
HF5415 / .B774
658.8082