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Marketing and the behavioral sciences

Bliss, Perry

Marketing and the behavioral sciences selected readings. - 2d ed. - Boston Allyn and Bacon 1967. - x, 614 p. illus. 22 cm.

Includes bibliographical references.

LCCN: 67012260

Subjects--Topical Terms:
Marketing--Addresses, essays, lectures.

LC Class. No.: HF5415 / .B47 1967

Dewey Class. No.: 658.8/008

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