Marketing terms: definitions, explanations, and/or aspects

Shapiro, Irving J.

Marketing terms: definitions, explanations, and/or aspects [by] Irving J. Shapiro. - 3d ed. - [West Long Branch, N.J. S-M-C Pub. Co. 1973] - 185 p. 24 cm.

Fourth ed. published in 1980 under title: Dictionary of marketing terms.

73075371 //r81


Marketing--Dictionaries.

HF5415 / .S397 1973

658.8/003/21
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