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Business marketing management

Hutt, Michael D.,

Business marketing management B2B Michael D. Hutt, Thomas W. Speh. - 10th ed. - Mason, OH South-Western Cengage Learning c2010. - xxxiii, 634 p. ill. 26 cm.

ISBN: 9780324581676 032458167X

LCCN: 2008939936

Subjects--Topical Terms:
Industrial marketing--Management.--Case studies.

LC Class. No.: HF5415.13 / .H87 2010

Dewey Class. No.: 658.8 / H982b 2010

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