Marketing management
Kotler, Philip,
Marketing management Philip Kotler, Kevin Keller. - Twelfth ed. - Upper Saddle River, NJ Pearson Prentice Hall c2006. - xxxix, 733 [45] p. col. ill. 28 cm.
Includes bibliographical references and index.
0131457578
2004029595
Marketing--Management.
HF5415.13 / .K64 2006
658.8 / K874m 2006
Marketing management Philip Kotler, Kevin Keller. - Twelfth ed. - Upper Saddle River, NJ Pearson Prentice Hall c2006. - xxxix, 733 [45] p. col. ill. 28 cm.
Includes bibliographical references and index.
0131457578
2004029595
Marketing--Management.
HF5415.13 / .K64 2006
658.8 / K874m 2006