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E-Commerce as a marketing tool factor that impact its utilization in credit unions in the southwestern area of Puerto Rico

Cabán Vargas , Gilberto.

E-Commerce as a marketing tool factor that impact its utilization in credit unions in the southwestern area of Puerto Rico Gilberto Cabán Vargas. - 2010. - xviii,136 leaves ill. 29 cm

Tesis ( Doctor in Business Administration )-- Pontificia Universidad Católica de Puerto Rico,2010.

Bibliography : leaves 117-121.

Subjects--Corporate Names:
Pontificia Universidad Católica de Puerto Rico. --Dissertations.

Subjects--Topical Terms:
Electronic commerce
Internet
Credit unions--Puerto Rico.

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