E-Business and e-commerce management : strategy, implementation and practice /
Chaffey, Dave 1963-
E-Business and e-commerce management : strategy, implementation and practice / Ebusiness and ecommerce management Dave Chaffe. - 4th ed. - New York : Prentice Hall, 2009. - xxxii,784 p. : ill. ; 26 cm.
Includes bibliographical references and index.
9780273719601
HF5548.32 / .C472 2009
E-Business and e-commerce management : strategy, implementation and practice / Ebusiness and ecommerce management Dave Chaffe. - 4th ed. - New York : Prentice Hall, 2009. - xxxii,784 p. : ill. ; 26 cm.
Includes bibliographical references and index.
9780273719601
HF5548.32 / .C472 2009