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Marketing research

Burns, Alvin C.

Marketing research online research applications Alvin C. Burns, Ronald F. Bush. - 4. ed. - Upper Saddle River, N.J. Prentice Hall c2003. - 1 v. (various pagings) ill. (some col.) 26 cm. 1 computer laser optical disc (4 3/4 in.)

ESTE LIBRO INCLUYE UN DISCO

Includes bibliographical references and index.

ISBN: 0130705608

LCCN: 2002029022

Nat. Bib. No.: GB99-36128

Subjects--Topical Terms:
Marketing research

LC Class. No.: HF5415.2 / .B779 1999

Dewey Class. No.: 658.83 / B9671m4

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