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Strategic Management

David, Fred R.

Strategic Management concepts and cases Fred R. David - 13th ed. - Upper Saddle River, New Jersey Pearson/Prentice Hall 2009. - 326 p. 28 cm.

Includes bibliographical references and index.

ISBN: 9780136015703 (hbk.) 0136015700 (hbk.)

LCCN: 2007049189

Subjects--Topical Terms:
Strategic planning
Strategic planning -- Case studies

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