APA

Belch G. E., Belch M. A., . (2009). Advertising and Promotion: an integrated marketing communication perspective. McGraw Hill Companies: .

Chicago

Belch George E, Belch Michael A, . 2009. Advertising and Promotion: an integrated marketing communication perspective. McGraw Hill Companies: .

Harvard

Belch G. E., Belch M. A., . (2009). Advertising and Promotion: an integrated marketing communication perspective. McGraw Hill Companies: .

MLA

Belch George E, Belch Michael A, . Advertising and Promotion: an integrated marketing communication perspective. McGraw Hill Companies: . 2009.