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Ritzer, George,

Los tentáculos de la McDonaldizacion George Ritzer (coord.) ; traducción: Miguel Sautié. - Madrid Editorial Popular c2007. - 472 p. 23 cm. - Sociologías 7 .

Translation of: McDonaldization of society.

ISBN: 9788478843718

Subjects--Topical Terms:
Civilization, Modern
Rationalization (Psychology)
Fast food restaurants--Social aspects--United States.
Management--Social aspects--United States.
Social structure--United States.
United States - - Social conditions - - 1980 -
Standardization - - Social aspects - - United States

Subjects--Geographic Terms:
United States--Social conditions--1980-