Administración estratégica
Thompson, Arthur A.
Administración estratégica teoría y casos Arthur A. Thompson, A.J. Strickland, John E. Gamble ; revisión técnica: Pedro Mártinez Pérez ... [et al.]. - 15a ed. - México McGraw-Hill c2008. - xxxviii, 449, (303), (11), (12) p. ill. 28 cm.
Translation of: The quest for competitive advantage : concepts and cases.
Includes bibliographical references and index.
9789701064023 60.00
Strategic planning
Strategic planning--Case studies.
Administración estratégica teoría y casos Arthur A. Thompson, A.J. Strickland, John E. Gamble ; revisión técnica: Pedro Mártinez Pérez ... [et al.]. - 15a ed. - México McGraw-Hill c2008. - xxxviii, 449, (303), (11), (12) p. ill. 28 cm.
Translation of: The quest for competitive advantage : concepts and cases.
Includes bibliographical references and index.
9789701064023 60.00
Strategic planning
Strategic planning--Case studies.