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Steers, Richard M.

Managing in the global economy Richard M. Steers and Luciara Nardon. - Armonk, N.Y. M.E. Sharpe c2006. - xv, 383 p. ill. 24 cm.

Includes bibliographical references and indexes.

Managing in the global economy : an introduction -- Challenges and prospects of globalization -- Economic foundations of global business -- National trade policy and competitive advantage -- Legal and political foundations of global business -- Economic integration and regional trading blocs -- Cultural foundations of global business -- Assessing cultural differences -- Organizing for global business -- Developing global business strategies -- Building global strategic alliances -- Strategies for international negotiation -- Staffing global operations -- Managing a competitive global workforce -- Managing total quality and employee involvement -- Managing multicultural teams -- Managing in the global economy : a field project.

ISBN: 0765615517 (pbk. : alk. paper)

LCCN: 2005007422

Subjects--Topical Terms:
International business enterprises--Management.
International economic relations
Strategic planning
International trade--Cross-cultural studies.

LC Class. No.: HD62.4 / .S736 2006

Dewey Class. No.: 658.049 / S8149m