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Marketing 96/97

Marketing 96/97 by John E. Richardson. - 18th ed. - Guilford, Conn. Dushkin 1996. - 240 p. ill. 28 cm. - Annual editions .

ISBN: 0697315452 (pbk.)

Subjects--Topical Terms:
Marketing
Marketing--Social aspects.
Marketing--Management.

Dewey Class. No.: 658.8

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