New product development

Brooke, Michael Z.

New product development successful innovation in the marketplace Michael Z. Brooke, William R. Mills. - New York International Business Press c2003. - xxiv, 219 p. 24 cm.

Includes bibliographical references (p.209) and indexes.

0789015668 0789015676(hardcover) 34.95

2002068763


New products

HF5415.153 / .B76 2003

658.5/75
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