International marketing
Terpstra, Vern.
International marketing Vern Terpstra, Ravi Sarathy. - 8. ed. - Fort Worth, Texas The Dryden Press c2000. - xxv, 753 p. ill. 27 cm.
Includes bibliographies and indexes.
Export Marketing--Management.
International marketing Vern Terpstra, Ravi Sarathy. - 8. ed. - Fort Worth, Texas The Dryden Press c2000. - xxv, 753 p. ill. 27 cm.
Includes bibliographies and indexes.
Export Marketing--Management.