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Kaye, Barbara K.

Just a click away advertising on the Internet Barbara K. Kaye, Norman J. Medoff. - Boston, Mass. Allyn and Bacon c2001. - x, 146 p. ill. 23 cm.

Includes bibliographical references and a glossary.

ISBN: 0205318754 (pbk.)

LCCN: 00041625

Subjects--Topical Terms:
Internet advertising

LC Class. No.: HF6146.I58 / K39 2001

Dewey Class. No.: 659.13

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