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Business Marketing Edward G. Brierty, Robert W. Eckles, Robert R. Reeder. - 3rd ed. - Upper Saddle River, New jersy Prentice Hall c1998. - xx ; 683 p. ill.

Rev.ed.of: Industrial marketing: analysis, planning and control / Robert R. Reeder, Edward G. Brierty, Betty H. Reeder.2nd ed. ,1991.

Includes bibliographical references and index.

ISBN: 0137573782

Subjects--Topical Terms:
Industrial marketing

LC Class. No.: HF5415.1263 / .B75 1998