Destination marketing for convention and visitor bureaus
Gartrell, Richard B.
Destination marketing for convention and visitor bureaus Richard B. Gartrell. - Dubuque, Iowa Kendall/Hunt Pub. Co. c1996. - 496 p. ill. 23 cm.
"Under the auspices of the International Association of Convention & Visitor Bureaus".
Includes bibliographical references and index.
0840389787
93080021
Congresses and conventions--Handbooks, manuals, etc.
Hospitality industry--Marketing--Handbooks, manuals, etc.
Meetings--Handbooks, manuals, etc.
AS6 / .G39 1994
658.4/56
Destination marketing for convention and visitor bureaus Richard B. Gartrell. - Dubuque, Iowa Kendall/Hunt Pub. Co. c1996. - 496 p. ill. 23 cm.
"Under the auspices of the International Association of Convention & Visitor Bureaus".
Includes bibliographical references and index.
0840389787
93080021
Congresses and conventions--Handbooks, manuals, etc.
Hospitality industry--Marketing--Handbooks, manuals, etc.
Meetings--Handbooks, manuals, etc.
AS6 / .G39 1994
658.4/56