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Creative strategic in direct marketing :

Jones, Susan K.

Creative strategic in direct marketing : Susan K.Jones. - 2nd ed. - Linconlwood, IL NTC/Contemporary Publishing Groups 1998. - 502 p.

Includes bibliographical references and index.

ISBN: 084423172X 39.95

Subjects--Topical Terms:
Direct marketing

LC Class. No.: HF5415.126 / .J66 1998

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