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Berman, Barry.

Marketing channels Barry Berman. - New York Wiley c1996. - xvi, 663, [60] p. ill. (some col.) 24 cm.

Includes bibliographical references and indexes.

ISBN: 0471577480 (alk. paper)

LCCN: 95036680

Nat. Bib. No.: GB96-76803

Subjects--Topical Terms:
Marketing channels
Marketing--Management.

Subjects--Index Terms: Business Marketing

LC Class. No.: HF5415.129 / .B47 1996

Dewey Class. No.: 658.8/4