Basic marketing research
Churchill, Gilbert A.
Basic marketing research Gilbert A. Churchill, Jr. - 3 ed. - Fort Worth, Tx The Dreyden Press 1996. - xvii;863 p. ill.
Includes bibliographical references and index.
0030983673 45.00
Marketing research
HF5415.2 / .C49 1996
Basic marketing research Gilbert A. Churchill, Jr. - 3 ed. - Fort Worth, Tx The Dreyden Press 1996. - xvii;863 p. ill.
Includes bibliographical references and index.
0030983673 45.00
Marketing research
HF5415.2 / .C49 1996