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The new road to sucessful advertising

Nelson, Carol

The new road to sucessful advertising how to integrate image and response Carol Nelson. - Chicago Bonus Books c1991. - xv,213 p. ill ; 27 cm.

Includes index.

ISBN: 0929387538

Subjects--Topical Terms:
Advertising--Management.
Commercial art

LC Class. No.: HF5821 / .N37 1991

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