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Internal marketing

Cahill, Dennis J.

Internal marketing your company's next stage of growth Dennis J. Cahill. - New York Haworth Press c1996. - xi, 164 p. ill. 23 cm. - Haworth marketing resources .

Includes bibliographical references (p. 147-162) and index.

ISBN: 0789060051 (hc : alk. paper)

LCCN: 95035020

Subjects--Topical Terms:
Marketing--Management.
Market segmentation
Marketing channels

LC Class. No.: HF5415.13 / .C25 1996

Dewey Class. No.: 658.8

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