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Marketing tourism destinations

Heath, Ernie.

Marketing tourism destinations a strategic planning approach Ernie Heath, Geoffrey Wall. - New York Wiley c1992. - xiv, 226 p. ill. 24 cm.

Includes bibliographical references (p. 201-213) and index.

ISBN: 0471540676 34.95

LCCN: 91033980 //r91

Subjects--Topical Terms:
Tourist trade

LC Class. No.: G155.A1 / H4 1992

Dewey Class. No.: 338.4/791

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