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Marketing

Evans, Joel R.

Marketing Joel R. Evans, Barry Berman. - 2nd ed. - New York, N.Y. Macmillan Pub. Co. c1985. - xxviii, 776p. col. ill.

Colored ill. on lining papers.

Includes bibliographical references.

ISBN: 0023347007

LCCN:

Subjects--Topical Terms:
Marketing

LC Class. No.: HF5415 / .E86 1990

Dewey Class. No.: 658.8

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