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TechnoBrands

Pettis, Chuck

TechnoBrands how to create & use "brand identity" to market, advertise & sell technology products Chuck Pettis. - New York AMACOM c1994. - p.

Includes bibliographical references and index.

ISBN: 0814402437 26.95

LCCN: 94031044

Subjects--Topical Terms:
High technology--Marketing.
Brand name products
Technological innovations--Marketing.

LC Class. No.: HC79.H53 / P48 1995

Dewey Class. No.: 620/.006/8

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