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Marketing

Marketing contemporary dimensions Robert A. Robicheaux, William M. Pride, O.C. Ferrell. - 4th ed. - Boston Houghton Mifflin Co. c1985. - xiv, 415 p. ill. 24 cm.

Includes bibliographies.

ISBN: 0395364930 (pbk.)

LCCN: 84082501 //r89

Subjects--Topical Terms:
Marketing

LC Class. No.: HF5415 / .M2975 1985

Dewey Class. No.: 658.8

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