Vista normal Vista MARC Vista ISBD

Brookes, Richard

La nueva mercadotecnia Richard Brookes ; traducción de Robert A. Haas. - Mexico McGraw-Hill 1990. - x, 386 p. ill.

Translation of : The new marketing.

Includes bibliographical references and index.

ISBN: 9684227035

LCCN: upu10000199

Subjects--Topical Terms:
Marketing--United States.
Marketing--Case studies.--United States

LC Class. No.: HF5415.1 / .B785 1988

Dewey Class. No.: 658.8