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Winning and keeping industrial customers

Jackson, Barbara B.

Winning and keeping industrial customers the dynamics of customer relationships Barbara Bund Jackson. - Lexington, Mass. Lexington Books c1985. - xiv, 195 p. ill.

Includes index.

Bibliography: p. [185]-191.

ISBN: 0669093416 (alk. paper) 0669111465 (pbk. : alk. paper)

LCCN: 85045465

Subjects--Topical Terms:
Industrial marketing
Customer relations

LC Class. No.: HF5415 / .J28 1985

Dewey Class. No.: 658.8/12

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