Sales management
Johnson, Eugene M.
Sales management concepts, practices, and cases Eugene M. Johnson, David L. Kurtz, Eberhard E. Scheuing. - 2nd ed. - New York McGraw-Hill c1994. - xxi, 564 p. ill. 24 cm. - McGraw-Hill series in marketing .
Includes bibliographical references (p. 518-547) and index.
0070326525 (alk. paper)
93006423
GB94-16125
Sales management
Marketing
HF5438.4 / .J62 1994
658.8/1
Sales management concepts, practices, and cases Eugene M. Johnson, David L. Kurtz, Eberhard E. Scheuing. - 2nd ed. - New York McGraw-Hill c1994. - xxi, 564 p. ill. 24 cm. - McGraw-Hill series in marketing .
Includes bibliographical references (p. 518-547) and index.
0070326525 (alk. paper)
93006423
GB94-16125
Sales management
Marketing
HF5438.4 / .J62 1994
658.8/1