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Managing with dual strategies

Abell, Derek F.

Managing with dual strategies mastering the present, preempting the future Derek F. Abell. - New York Toronto New York Free Press Maxwell Macmillan Canada Maxwell Macmillan International c1993. - xi, 292 p. ill. 24 cm.

Includes bibliographical references (p. 281-286) and index.

ISBN: 29.95

LCCN: 93008016

Subjects--Topical Terms:
Strategic planning
Organizational effectiveness
Marketing
Management

LC Class. No.: HD30.28 / .A243 1993

Dewey Class. No.: 658.4/012

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