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Dynamics of marketing principles

Dynamics of marketing principles a reader [edited by] Thomas C. Kinnear, Kenneth L. Bernhardt. - Glenview, Ill. Scott, Foresman c1983. - 358 p. ill.

Includes bibliographical references and indexes.

ISBN: 0673158462

LCCN: 82021628

Subjects--Topical Terms:
Marketing--Addresses, essays, lectures.

LC Class. No.: HF5415 / .D95 1983

Dewey Class. No.: 658.8

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