Marketing research
Luck, David Johnston.
Marketing research David J. Luck, Ronald S. Rubin. - 7th ed. - Englewood Cliffs, NJ Prentice-Hall c1987. - xvii, 683 p. ill.
Rev. ed. of: Marketing research / David J. Luck ... [et al.]. 6th ed. c1982.
Includes bibliographical references and indexes.
0135578280
86025255
Marketing research
HF5415.2 / .M3555 1987
658.8/3
Marketing research David J. Luck, Ronald S. Rubin. - 7th ed. - Englewood Cliffs, NJ Prentice-Hall c1987. - xvii, 683 p. ill.
Rev. ed. of: Marketing research / David J. Luck ... [et al.]. 6th ed. c1982.
Includes bibliographical references and indexes.
0135578280
86025255
Marketing research
HF5415.2 / .M3555 1987
658.8/3