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Keeping customers edited, with an introduction by John J. Sviokla and Benson P. Shapiro. - Boston, MA Harvard Business School Press c1993. - xx, 384 p. ill. 25 cm. - The Harvard business review book series .

Articles originally published in the Harvard business review, 1968-1992. Companion volume to: Seeking customers.

Includes bibliographical references and index.

ISBN: 0875843336 (acid-free paper) 29.95

LCCN: 92039229

Subjects--Topical Terms:
Customer service--United States.
Consumer satisfaction--United States.

LC Class. No.: HF5415.5 / .K45 1993

Dewey Class. No.: 658.8/12