Consumer behavior

Holloway, Robert J.

Consumer behavior contemporary research in action [by] Robert J. Holloway, Robert A. Mittelstaedt [and] M. Venkatesan. - Boston Houghton Mifflin [1970, c1971] - viii, 458 p. illus. 24 cm.

Includes bibliographies.

0395046386

79125124 //r88


Consumer behavior
Motivation research Marketing

HF5415.3 / .H64

658.83
logopucpr-y-vive

Contáctanos

¡Queremos saber de ti!

Tel. 787.841.2000 Ext. 1801

bibliotecavaldes@pucpr.edu

⁣Búscanos en las redes

© 2026 Desarrollado por Ignite Online • All Rights Reserved • Powered by Koha.