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Ethics in marketing

Smith, N. Craig

Ethics in marketing N. Craig Smith, John A. Quelch. - Homewood, IL Irwin c1992. - xvi, 838 p. ill. 24 cm.

Includes bibliographical references (p. 809-820) and index.

ISBN: 0256108943 (alk. paper)

LCCN: 91041763

Subjects--Topical Terms:
Marketing
Business ethics

LC Class. No.: HF5387 / .S62 1993

Dewey Class. No.: 174/.4

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